Boarding passPM 106
PassengerPRATEEK MEHTA
DateFeb 2026
Gate06
StoreOps Peak-Hour Decision Support
DestinationBlinkit
CrewGroup Project
StatusPROTOTYPE
DeparturesCase study 06 of 07
Overview
- Problem
- Blinkit store managers can't see their pickers during the 6 to 10 PM peak.
- What I did
- Co-authored the PRD in a 4-person PM squad, from 392 reviews, 11 first-person accounts and a store-manager interview.
- Result
- Surfaced an estimated ₹3.16 Cr per store in annual margin loss, plus a one-tap fix.
Not a data problem. A data-routing problem.
The franchise owner outside the store sees live picker metrics. The store manager on the floor sees nothing.
- margin lost per store, per year (est.)
- ₹3.16 Cr
- of daily demand in the 6 to 10 PM peak
- Up to 50%
- reviews analysed
- 392
What I worked on
Persona development, evaluating three solution options by when each one intervenes, and the MoSCoW feature spec.
No new hardware. No new data.
A StoreOps extension that routes existing Kafka and scanner events to the manager's device: live picker status, floor alerts, one-tap interventions. Designed to be read by a stressed manager in under 5 seconds.
We picked the option that intervenes while a decision can still change the outcome, not the easiest one to build.