DeparturesCase study 07 of 07

Boarding passPM 107
PassengerPRATEEK MEHTA
DateMar 2026
Gate07

Bhojan

DestinationWeekly Meal Planner for Indian Families

CrewIndividual Sprint
StatusLIVE
Problem
"Aaj kya banayein?" In a joint family of six, that's 1,095 meal decisions a year.
What I did
Built a suggestion-first planner after one interview flipped the design.
Result
Shipped in 4 days on $0 infrastructure, with no prior coding background.
  • User Research Pivot
  • Scope Discipline
  • Shipping as Non-Engineer
Visit live site

"Aaj kya banayein?"

Never a five-minute question: ingredients, yesterday's meals, diets, baby food, cooking time, the season, the festival calendar.

One interview flipped the product.

"I don't want to think about what to make next week. Just tell me what to make, and I'll say yes or no." My blank 7x3 grid was recreating the problem it claimed to solve.

What shipped in 4 days

Auto-suggest by season, effort and preference; family profiles; a festival and fasting calendar; grocery lists that share to WhatsApp; Google sign-in; Supabase with row-level security; PWA support.

vegetarian meals
75+
to ship
4 days
infrastructure
$0

Honest Assessment

The engine is a smart randomiser with filters, not machine learning. 75 meals last 2 to 3 weeks before repeats show. I document what isn't built as carefully as what works.